| Visibility and organic |
capture
B2B searches, well-thought-out categories and filters, pages by sector/problem, structured |
data
Sitemap, category templates and optimized tabs, content |
guide
Qualified visits, positions in key searches, organic |
clicks
4–8 weeks |
| B2B |
Catalog Rules
Pricing per customer, volume discounts, order minimum, roles and permissions, order by reference and replenishment |
Parameterized catalog, purchase flows for accounts, quick |
order forms
Average order value, repeat, orders per account |
6–12 weeks |
| Performance and speed |
Image optimization, cache, lazy loading, server, essential |
web vitals
Technical report and improvements applied |
Load time, metrics in green, slow |
abandonment
2–6 weeks |
| Conversion and purchase |
process
Simple cart and payment, B2B methods (transfer, deferred payment), clear expenses and deadlines, trust (stamps, returns) |
New screens and texts, validations, tests with variants |
Checkout, Form Errors, Incoming |
Calls
4–8 weeks |
| Integrations with your systems |
Connection with management system (ERP), customer manager (CRM), invoicing, stock, rates, logistics, data sources for markets |
Connectors, documentation, test |
battery
Synchronized orders, integration errors, time saved |
4–10 weeks |
| International and multiple languages |
Country structure, language and country labels, currencies and taxes, adapted |
texts
International structure, SEO-focused translations, localized |
listings
Traffic and orders by country, visibility into key |
markets
3–8 weeks |
| Security and compliance |
Privacy (GDPR), cookie management, secure payments, backups, access |
control
Policies and Notices, Protective Measures, Copy |
Plan
Error-free auditing, security incidents, uptime |
2–4 weeks |
| Measurement and continuous |
improvement
We set up Google Analytics 4 and Search Console, business dashboard, alerts |
Measurement plan, monthly dashboard, contact |
tagging system
Conversion rate, revenue, cost per opportunity, margin |
Continuous (monthly) |
| Migrations without losing positioning |
URL inventory, redirects, pre-testing, and post-change |
tracking
Migration Plan and Execution, Monitoring and Adjustments |
Traffic and sales maintained, 404 errors, ranking |
stability
3–6 |